Who doesn't love a good clay mask? A mask that makes your skin feel fresh, smooth, clean, and tight?

With any skincare product, it is always recommended to receive a thorough skin consultation by a professional Skin Therapist to make sure any skin product is suited and tailored to your skin concern and type.

My mum loves her clay mask, and I always say to her "Why do you put on this charcoal clay mask, when you know this mask isn't suited for your skin?"

Her response - "I love how it makes my skin feel squeaky clean and fresh"

If any Skin Therapists are reading this, they will understand hearing the words "squeaky clean" makes our alarm bells instantly go off!

The truth is, there is no product that is actually meant to make your skin feel "squeaky clean".

If your clay mask is making your skin feel like that, it means your skin type or concern is not suited for that particular mask (or even a cleanser or exfoliant you've been using).

Also read: What Face Mask Should I Use for My Skin?

Clay masks are designed to absorb and detoxify excess oil and impurities from our pores to help prevent skin concerns like acne, blackheads, blemishes, and the enclose of large pores.

This is why clay masks are popular among oily and acne-prone skin types. When applying a clay mask, it will dry on the skin and soak up those oils that are clogging your pores.

Clay masks are not bad. But they are designed for oily skin types who can benefit from a clay mask.

However, if you put a clay mask on a dry skin type that already lacks oil, then the clay mask is going to absorb all their good natural oil, leading to further dehydration and a weakened barrier function.

That's why I always shake my head to my mum using a clay mask - she has a dry skin type, is dehydrated, and is concerned with ageing. In short, a clay mask is just not suited for her skin and it would cause more harm than actual benefits.

As clay masks are absorbing impurities and soaking up excess oil, you only need to keep the mask on for 10-15 minutes.

Leaving on longer can result in having the clay mask drying out your skin.

Your pores are part of your genetic makeup, you can not change your pore size, same as you can not change your skin type.

The clays used in clay masks however, are absorbent, which can contribute to a more visibly smooth skin which will make the appearance of your pores smaller.

Detoxify your skin from daily urban pollution that can lead to accelerated visible signs of ageing. This charcoal and clay based mask, gently exfoliates skin, draws out impurities and effectively cleanses away pollutants for a visibly brighter, more radiant complexion.

Gentle clay-based mask designed to exfoliate the skin to draw out impurities and decongest pores. Kaolin and bentonite provide an absorbent action to assist help mattify the skins appearance, while also drawing out impurities.

Enriched with the purifying energy of bentonite and kaolin clay, this clarifying facial mask gently detoxifies the skin to promote a clear, radiant complexion. Deep-seated impurities are instantly melted away, the skin’s natural oils are brought back into balance and pores are undeniably refined.

Enriched with the purifying energy of bentonite and kaolin clay, this clarifying facial mask gently detoxifies the skin to promote a clear, radiant complexion. Deep-seated impurities are instantly melted away, the skin’s natural oils are brought back into balance and pores are undeniably refined.

My name is Sari Pols,
I have been in the skincare industry for over 15 years. My passion lies in ‘Health’. Health for the skin and body. My philosophy is if we have good well-being on the inside, then it shows our vitality on the outside.
I have furthered my knowledge of Skin Anatomy, Skin Concerns, and Fitness. I am a true believer in how to make my clients feel their best both inside and out. My emphasis is on guiding my clients through their journey of skin concerns and conditions. I do not like to band-aid a concern or condition but want to get down to the root of the cause. I aim to give personalised consultations with treatment and correct prescribed skin products.